Goal: Drive new revenue through acquisition of new B2B Partners.
Revenue Target: $5k Net MRR per Month
General Lead Math: 2000 leads -> 50 meetings/week (aka calls) -> 10 Deals per Month (avg $500 Net MRR)
Daily Tools needed: Salesforce, Seamless AI, GMASS, Calendly, Slack, Gmail
Manager: Camrin Roczey
Ramp Period (2 months):
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Month 1
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Commission Payout
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$1,250.00
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$1,250.00
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Metric
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New Leads Added
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New Opportunities Added
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Target
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1000+
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20+
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Month 2
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Commission Payout
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$1,250.00
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$1,250.00
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Metric
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New Leads Added
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New Opportunities Added
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Target
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2000+
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40+
Target Customers
SME - Subject Matter Experts (examples: iCertainty, Food Alert, Nexelec, Coolest Refrigeration) - Low sales cycle if they have a project
SI - System Integrators (examples: Shipcom Wireless, Broadband Hospitality) - Low sales cycle if they have a project
ISV - Independent Software Vendors (examples: Safety Culture, Dude Solutions, Jolt - Can be a long sales cycle, but long term high value
MSP - Managed Service Providers (examples: Sodexo, Engie) - Can be a long sales cycle, but long term high value
Hardware Manufacturers (examples: Frost Control Systems, BASF, MultiTech) - Can be great referral partners since they talk to SMEs and SIs
Competitor’s Customers (examples: Monnit's Partners, Tag IO's Partners)
Month 1 Agenda
--Week 1--
Day 1- Review 60 Day Plan
Day 1 - HR setup and Orientation
Day 1- Systems and Device Setup/Access
Set up Salesforce, Einstein, SeamlessAI, Calendly, GMASS, Gmail, Slack
Day 1 - Introduction to Team members
Software Support: support@mydevices.com (Rob Siegel)
Hardware Support: hardware@mydevices.com (Mo Nagle)
Billing Questions: (Jessica Luke)
Product Questions (Ryan Smith)
Operations Questions (Marcelo Penna)
Help with R&D request and big customers (Kevin Bromber)
Day 2 Onward - Systems and Process Overview
Slack: How we communicate internally on Slack channels
Calendly: How prospects can book meetings with you
Salesforce: Leads (entering and converting), Events (Using Calendly for Meetings), Accounts, Contacts (making notes), Opportunities (different stages), Docusign
SeamlessAI: How to build lead list by prospecting “look alike” target customers
GMASS: How to build lead list thorugh outbound email automation
Docusign: How to send a Docusign contract from Salesforce
--Week 2--
Shadow Sales Demos / Calls
Build Pipeline Lead List (Seamless AI)
Build Pipeline Lead List: 250+ Outbound emails (GMass)
Build Pipeline Lead List 100+ Additional outbound touches (contact forms, cold calls, LinkedIn outreach, etc)
Week 3-4
Shadow Sales Demos / Calls
Build Lead List (Seamless AI)
500+ Outbound emails (GMass)
200+ Additional outbound touches (contact forms, cold calls, LinkedIn outreach, etc)
Pitch WL to Camrin and Eric via recorded Zoom meeting
Month 2 Agenda
Week 1-4
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10 Sales Demos per Week (Cam/Eric shadow)
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Build Lead List (Seamless AI)
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500+ Outbound touches per week (GMass, LinkedIn, Calls, Contact Form, etc)
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As an Account Executive you will prospect, hunt and develop strong, collaborative relationships with new SMEs, SIs, ISVs, MSPs to increase sales activity of myDevices' IoT Platform. You will be prospecting for new business utilizing Internet, telephone, email, and conducting video webinars.
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